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Sunday, October 08, 2006

Turn Clippers Into Clickers


Have you considered using Internet coupons to brand your business and build customer loyalty? Maybe now is a great time to augment your marketing campaign to insure your customer base remains loyal. Check out this article by Cathy Peterson:






What Are Internet Coupons All About?
By: Cathy Peterson

Before answering what internet coupons are, it would be better to answer what a coupon is in the first place. What is a coupon anyway? A coupon is something you use in order to get something of value from the issuer of the coupon. A coupon can be in the form of a ticket. It can also be a simple paper that you cut out from a newspaper. The value that you get from a coupon may come in the form of a discount. It can come in the form of a rebate. It may also be something free from an issuing company or any entity for that matter.

Now that we know what a coupon is, let us now try to define what an internet coupon is. An internet coupon is something that you obtain from the internet in order to use to get something of value from an issuer. If a newspaper coupon is a coupon that you get from the newspaper, then an internet coupon is a coupon that you get from the internet.

Businesses use the internet for several reasons. One of the main reasons that businesses use the internet is to reach consumers from all over the world. If a business would like to push a certain product or service, then using the internet would be a good way to get this job done. Businesses issue coupons over the internet to get customers to patronize their product or service. For example, a business can issue a 10% discount coupon over the internet. A user will see this coupon, print it out, and then bring this coupon to the business establishment. The business will now grant a 10% discount to the person who possesses this coupon. In this way, both the user and the business win. The business will be able to move his product or service and in turn, the user will be able to get a discount from the product or service that he needed in the first place.

Internet coupons nowadays are very powerful. They will be able to move businesses to the next level of sales. They will be able to grant consumers all over the world the discounts they deserve from patronizing a product or service. The internet coupons may be the catalyst that will catapult online commerce to the next level.



Cathy Peterson is a writer who has many articles on articlewiz. Her profile can be found here.

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